New Fujifilm Instax Wide 400 Camera

Launching on the 12th of July, the new Instax Wide 400 has been eagerly awaited. The predecessor, the Instax Wide 300, was originally released in 2015, and it was only a matter of time before Instax upgraded it.

According to Instax, the Wide 400 is ‘a reimagined wide format analogue instant camera that lets you explore all things wide – because your everyday adventures deserve to go large’. So, what’s new about it?

Unlike the 300, the Instax Wide 400 features automatic exposure and flash control, meaning you don’t need to adjust controls or set up before you use the camera – just point and shoot. With an easy-to-use self-timer, taking group shots has never been easier. Just rotate the dial and set your timer to four, six, eight or ten seconds. Then press the shutter and watch your camera count down via an LED signal. No tripod? This camera comes with the perfect accessory to adjust the angle of your lens, allowing you to prop your camera up anywhere. Choose the angle you want and prop the camera up by slotting the accessory into the custom-fit space.

With all these features combined, the highlight of this camera is convenience. It couldn’t be any easier to use, letting you focus on the photo rather than the camera.

Instax have treated us to not one but two new products! The hybrid Instax Mini LiPlay is a staple in the Instax range, and it’s been upgraded too.

Now available in 3 new colours, there’s even more reason to purchase the 2-in-1 camera. Embrace the seasons with Misty White, go darker with Deep Brown, or jump on trend with Matcha Green – see the new additions below:

And that’s not all! The new LiPlay has added some new features, including a USB-C charging socket, allowing you to keep your camera ready with its rechargeable battery. Additionally, you can now install updates directly through the smartphone app – a much easier and quicker process all around! 

The new and improved Instax Mini LiPlay will be available from 19th July.

Shop the New INSTAX WIDE 400 CAMERA online now.

Browse our full range of Instax products here and stay tuned for a full user review of the new Instax Wide 400 Camera over on the Dupli Blog soon.